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**We don’t chase—we set the pace.** Crafted by **Insta360** for those who live by *“Only the best is good enough.”* A launch that pushes our lead even further. What starts here—on **November 12**—becomes tomorrow’s benchmark; expectations will **raise** the bar, and the rest will either **floor it** or **bite the dust**. **November 12, 2025, 2:00 PM CET** — save the date and **be there with us at the very start** of your **bigger/faster/easier/more spectacular/once-impossible*** shots. *) Now you don't have to strike anything out. Normally you’d have to — this time you don’t. You get it all in one.

Insta360 X4 Air is a rare combo: an ultralight, ultracompact camera that doesn’t cut corners on image quality, stabilization, or features. If you want an “always-with-you” 8K 360 for vlogs, sports, travel, and rapid sharing—this is it.

Insta360 X4 Air blends what matters most: ultra-low weight (165 g), compact size, 8K 360° recording, and exceptional image stabilization. It doesn’t wait for special occasions—it simply goes with you and makes every clip look better than you expected. Want to shoot more and carry less? X4 Air is ready for your pocket - and be ready'n'handy.

When the lift line ends, skimo begins. This is the side of skiing that trades cozy chalets for crisp ridgelines, steady climbs, and powder that hasn’t seen a single track. Ski mountaineering blends off-piste skiing with classic mountaineering skills to help you move through wild winter terrain and earn every turn. Think skinning up quiet valleys, cresting a sunlit ridge, then dropping into an untouched bowl you scouted on the ascent. New to ski mountaineering? Learn the essentials—gear, avalanche safety, fitness, and route tips—to plan your first skimo tour with confidence.

Our 2025 pick: Insta360 X5. See why it’s the best 360 cam for your car—and not just your car.

Instagram Live doesn’t have to be hard. In this post, we’ll show you how to get started with streaming on Instagram, how to set up a computer (if you don’t want to use your phone), and which camera to pick to get a professional look with ease.