Tour de France in the Tatra Mountains - Insta360.pl will show L’Étape Poland from a perspective you will never see from the roadside

Insta360.pl at L’Étape Poland by Tour de France - see you in Zakopane, right by the Wielka Krokiew
For a few days, Zakopane will become the heart of Polish cycling. Not only because amateur riders, fans, families, and two-wheel enthusiasts will meet at the foot of the Tatra Mountains. Above all, because an event carrying the spirit of the world’s greatest cycling race is coming to Poland.
L’Étape Poland by Tour de France presented by Plusssz is not just another start in the calendar. It is a major celebration for cycling amateurs who want to feel the atmosphere of the Tour de France, ride on a route with a truly professional setting, experience real sporting emotions, and add something more than another training session to their personal story.
This year, Insta360.pl will be part of this unique event. As an event partner, we will be present in Zakopane, right by the Wielka Krokiew, to support video coverage, showcase the latest Insta360 solutions, and meet people who understand one thing: the best sporting emotions should not only be experienced, but also captured properly.

In short: Insta360.pl is a partner of L’Étape Poland by Tour de France presented by Plusssz. We are the only partner providing technical and technological support for the video coverage of this event. All event coverage, especially the race route coverage, will be produced in cooperation with Insta360. We will be there, by the Wielka Krokiew, with cameras, accessories, knowledge, and experience that help show cycling the way it really looks - from the perspective of the rider, the route, and the emotion.
L’Étape Poland by Tour de France - a major celebration for cycling amateurs
L’Étape is a format that allows amateur riders to feel the spirit of the Tour de France for themselves. It is not just a ride on a marked route. It is the full atmosphere of a major race: the start, the peloton, the competition, the fans, the emotion, the organization, the cycling culture, and the feeling that, for a moment, you are part of something much bigger.
In Poland, this event has an extra level of power. Zakopane and the Tatra region give the route natural drama: climbs, views, changing pace, effort, breathing, the battle in your own head, and that moment when your legs are already burning, but you keep riding because you know exactly why you came here.
It is an event for riders who want to test their form, but also for those who ride for the experience. For families who want to feel the atmosphere of a major cycling weekend. For fans who want to see sporting energy up close. And for creators who know that events like this have image, sound, and rhythm that cannot be recreated later.
This is exactly where Insta360 belongs. Amateur cycling does not need artificial staging. It needs cameras that can get inside the action, show the route from the rider’s perspective, capture the movement of the peloton, the emotions before the start, and the relief after the finish.
Event program - when does the action happen?
The official L’Étape Poland by Tour de France presented by Plusssz weekend in Zakopane begins on Friday. That is when L’Etape Village Expo opens - a space for meetings, exhibitors, technology, conversations, inspiration, and the cycling atmosphere before the main competition.
| Date | Event | Why be there? |
|---|---|---|
| Friday, June 12, 2026 | L’Etape Village Expo, event opening | The first day of the cycling weekend, a chance to visit exhibitor zones and feel the atmosphere of the event. |
| Saturday, June 13, 2026 | Family Ride and Kids Race | A day for families, children, fans, and everyone who wants to enter the Tour de France atmosphere without the pressure of the main distance. |
| Sunday, June 14, 2026 | THE RACE 107 km and THE RIDE 51 km | The main cycling emotions: the route, the peloton, climbs, effort, the finish line, and the atmosphere of a great race. |
The official main distances are THE RACE - 107 km and THE RIDE - 51 km. For families and the youngest riders, there will also be Family Ride and Kids Race. This means the event is not only for the strongest competitors. It is a weekend for the entire cycling community.
Join the peloton
Registration is open through the official L’Étape Poland website. If you want to feel the atmosphere of the Tour de France in Zakopane, plan a sporting weekend in the Tatra Mountains, or simply stand at the start of one of the most exciting cycling events for amateurs in Poland, this is the right moment to secure your place.
Go to the official L’Étape Poland by Tour de France registration
Why is Insta360.pl part of this event?
Because cycling and Insta360 fit together naturally. This is a sport of speed, perspective, rhythm, and emotion. A regular side shot is often not enough. The strongest image appears when the camera is close to the action: on the bike, on the handlebar, on the helmet, along the route, in the start zone, in the village, at the finish line, and everywhere the real life of the race happens.
Insta360 is the only partner providing technical and technological support for the video coverage of this event. For us, this is much more than having a logo on a partner list. It is real work with image, motion, equipment, and solutions that help show the event from a perspective a classic camera cannot deliver.
All event coverage, especially the race route coverage, will be produced in cooperation with Insta360. 360 cameras make it possible to capture the entire scene and choose the best frame later. Action cameras show the dynamics of riding from the first-person perspective. Small POV cameras capture emotion without holding gear in your hand. Gimbals help create smooth shots from the village, backstage, and fan zones. It is a complete ecosystem that works especially well wherever things happen fast and do not give you a second chance.
In cycling, the most important moment cannot be repeated. The start, the attack, the crisis on a climb, the finish, the emotion at the line, the joy of a child after their first race - it all happens once. That is exactly why video technology matters so much here.
What will we show on site?
At our stand in Zakopane, right by the Wielka Krokiew, you will be able to see Insta360 solutions in the environment they were created for: in motion, in sport, in real conversations with users, and in the context of an event that practically demands great footage.
This is not just about showing cameras in a display case. It is about discussing how to record a route, how to choose a mount, how to position a camera on a bike, how a 360 camera differs from a classic action camera, when to choose a small POV camera, how to record safely, and how to get the best shots from the footage later.
| Insta360 gear | Why does it fit cycling? | What is worth seeing at the stand? |
|---|---|---|
| Insta360 X5 | A 360 camera for capturing the entire route, peloton, rider, and surroundings without worrying about the perfect frame. | The invisible selfie stick effect, reframing, stabilization, and bike mounting options. |
| Insta360 Ace Pro 2 | A classic action camera for strong POV shots, the route, descents, climbs, and dynamic riding. | Image quality, stabilization, performance in changing conditions, and practical mounts. |
| Insta360 GO Ultra | A small POV camera for natural hands-free shots. | Magnetic mounts, body-mounted shots, lightweight design, and use in family and sport activities. |
| Insta360 Flow 2 Pro | A phone gimbal for smooth shots from the village, fan zones, conversations, and social media content. | Tracking of one or several people, stabilization, and quick phone recording. |
| Accessories and mounts | They decide whether the camera produces a regular shot or a perspective that really makes an impression. | Choosing mounts for the bike, helmet, handlebar, chest, and route footage. |
Insta360’s biggest strength? The rider’s perspective
Cycling watched from the roadside is beautiful. Cycling recorded from the rider’s perspective is even stronger. You can see the rhythm of the route, the pace of the group, the movement of the handlebars, the asphalt disappearing under the wheels, the landscape on both sides, and the moment when effort stops being abstract and becomes something physical.
This is exactly where Insta360 cameras show their advantage. A 360 camera does not require perfect aiming. You can record the entire scene and decide later whether you want to show the rider, the route, the peloton, the mountains, the fans, or everything at once. A classic action camera shows the intensity of riding beautifully. A small POV camera captures shots that do not look like staged coverage, but like a real fragment of the day.
Thanks to this, footage from the event does not have to be just documentation. It can be emotion. It can be a story. It can be a memory from the route that the rider returns to long after the legs stop hurting.

Zakopane, the Tatra Mountains, the Wielka Krokiew - a stage ready for big emotions
There are not many places in Poland that fit a cycling celebration as well as Zakopane. The mountains create the background, but they are not just decoration. They shape the route, the pace, the emotion, and the character of the whole event. In the Tatra region, every kilometer has a different weight, and every climb stays in the memory differently.
That is why we invite everyone to visit our stand in Zakopane, right by the Wielka Krokiew. Stop by before the start, after collecting your race pack, with your family, with friends, or simply between events. We will talk about cameras, mounts, route recording, video coverage, and how to bring back not only a medal from this weekend, but also footage that truly captures the atmosphere.
See you by the Wielka Krokiew. If you are riding in L’Étape, supporting someone close to you, or simply want to feel the atmosphere of the Tour de France in Poland, visit the Insta360.pl stand. It is the best moment to see how Insta360 technology works in the real world of sport.
Who is this weekend for?
L’Étape Poland by Tour de France presented by Plusssz is an event for many different people. And that is exactly its strength. Some will come for the result, others for their debut, and others for a family weekend in Zakopane. Some will fight over 107 km, others will choose 51 km, and the youngest riders will feel the sporting atmosphere during the Kids Race.
| You are... | Why is it worth being in Zakopane? |
|---|---|
| A rider | Because it is a chance to experience the route in the atmosphere of the Tour de France and test yourself on a mountain profile. |
| An amateur after your first season | Because L’Étape gives you a unique goal and motivation that stays in your memory for a long time. |
| A fan | Because the village, expo, starts, and finish line create an atmosphere you cannot feel through a broadcast. |
| A parent | Because Family Ride and Kids Race allow the youngest riders to enter the world of cycling in a safe and exciting way. |
| A video creator | Because events like this are full of movement, emotion, people, light, landscape, and moments that call for great footage. |
| A technology fan | Because at the Insta360.pl stand, you will see gear that truly changes the way sport is recorded. |
FAQ - common questions about L’Étape Poland and the Insta360.pl stand
What is the official name of the event?
The official name is L’Étape Poland by Tour de France presented by Plusssz.
When does the event take place in Zakopane?
L’Etape Village Expo starts on Friday, June 12, 2026. Family Ride and Kids Race take place on June 13, and the main distances, THE RACE 107 km and THE RIDE 51 km, are scheduled for June 14, 2026.
Where can visitors meet Insta360.pl?
We invite you to our stand in Zakopane, right by the Wielka Krokiew. We will be there with cameras, accessories, technical knowledge, and solutions for recording sport and video coverage.
Do I need to race to visit the Insta360.pl stand?
No. We invite riders, fans, families, video creators, and all cycling enthusiasts. It is a great opportunity to see Insta360 gear in a sporting context and talk about recording routes, training sessions, and event coverage.
Which cameras work best for cycling?
Insta360 X5, Ace Pro 2, GO Ultra, and properly selected bike mounts are especially good for cycling. X5 gives the most freedom with 360 reframing, Ace Pro 2 works great for classic action shots, and GO Ultra allows lightweight POV recording without holding a camera.
Where can I register?
Registration is available through the official event website. You can find the registration link in this article and on the L’Étape Poland by Tour de France website.
Summary - this will be a weekend worth living and recording properly
L’Étape Poland by Tour de France presented by Plusssz is the biggest celebration for cycling amateurs in Poland and one of those events that go far beyond the start itself. It is the atmosphere of the Tour de France, the Tatra Mountains, Zakopane, the peloton, families, fans, expo, emotions, and people who come because cycling means more to them than sport.
Insta360.pl will be part of this story as an event partner and the only provider of technical and technological support for video coverage. All event coverage, especially the race route coverage, will be produced in cooperation with Insta360. We want to show this event up close: from the perspective of the rider, the route, the village, the fans, and the emotions happening between the start and the finish line.
Join L’Étape Poland, visit Zakopane, and stop by our stand next to the Wielka Krokiew. We will talk about cameras, mounts, recording cycling, and how to bring back more than just a result from one special weekend. Bring back a story that is truly worth showing.
